Next to the frame, the wheel is the decisive factor and the most important upgrade on a bike. We are the proud ProStore of the Italian wheel manufacturers.

ProStore
‍Optimal technical solutions for road wheels, gravel wheels, MTB wheels, triathlon wheels and e-bike wheels. 

‍
Quality, performance and reliability are the pillars of everything we do at Fulcrum®. Our wheels are the result of meticulous in-house research and development and demanding test procedures. Whether you choose aluminum or carbon, you can be sure you're getting the distinctive character of our Fulcrum® wheels.
‍
From high-end top models for pros to wheelsets with the best price-performance ratio - we always use the optimal materials and technologies to produce the best possible wheels for road and gravel. So that you can always concentrate fully on the road or the trail.
‍
ROAD
The Fulcrum® road model range offers light and reliable wheels for all conditions, for every route, for every discipline and for every budget. From the professional full carbon aero wheels to our high-performance aluminum models, Fulcrum® always has the exact wheel that perfectly suits your needs. From sealed ceramic bearings and disc brake hubs to tubeless compatibility, our engineers have developed the best technical solutions to achieve minimum rolling resistance, ensure maximum safety and guarantee you long, reliable and stress-free driving pleasure.

GRAVEL
Gravel means something different to each of us - that's the beauty of this discipline. bike packing? Self organized races? Free yourself from the constraints of paved roads to broaden your horizons? With endless possibilities, Graveling has evolved from a niche to a category of its own for enjoying cycling. Fulcrum® opens up all possibilities for you in the Gravel segment - be it 650b wheels or 700c models: With us, you can continue to ride history with a grin on your face.